GenAI challenges and benefits While GenAI has created tremendous excitement and anticipation, the reality has become evident: Three primary challenges—complexity, risk, and expense—have slowed or stalled GenAI adoption and implementation, making the immediate AI payoff less than expected.

Advancing from GenAI proof of concept (POC) to return on investment (ROI) is not a straightforward or simple process. Yet, the C-suite’s expectations of innovation, growth, and efficiency remain.

Organizations now have the opportunity to make impactful decisions around GenAI that embrace the benefits of investing in both short- and long-term opportunities to stay ahead and drive innovation.